Deb Gabor Founder and Partner/Brand Dominatrix Read More
	Julie Swartzlander Partner - Integrated Marketing Maven Read More
	Sara Breuer Partner - Strategic Marketing Diva Read More

How we add value

How? We listen to you. We strip away all the extra “stuff” that often clouds the judgment of even the best marketers, and quickly get to your core concerns. We identify opportunities for you to differentiate yourself and establish market leadership. We then craft strategies and propose tactics that get the job done.

Chances are, we have encountered your problem/challenge/issue before. We apply our past experiences and network of resources that we’ve been there, done that.

Because of our structure and attitude, we can take on projects that might be too small or too difficult for other agencies to handle.

We get in there with you, we figure it out, and we get to the “doing” very quickly. Unlike many agencies, we can plan and execute at the same time.

We’re nimble, we’re savvy, we’re smart. We don’t get caught up in administrivia; instead, we focus on getting the job done. Oh, and one other thing: we’re nice, supportive people but we don’t over-identify with you to the point where we’re drinking your Kool-Aid™ brand fruit drink.

Bring us your toughest challenge. The more hairy and complex the account, the more we like it, and the more we can contribute.

Why Sol?

We’ll leave you better off than you were before.

Sol Marketing Concepts helps clients in a variety of industries and categories win -- from early-stage, venture-backed start-ups to multi-national manufacturers -- with innovative, actionable programs that drive the results and ultimately impact strategic business objectives.

When to engage with Sol Marketing

• You’re in over your head
  
• You have too much to do and too little time or resources to get it done
  
• Your agency’s hourly fee is your more than your attorney’s hourly fee
  
• Your current marketing partners are underwhelming you or wasting your money (or you can’t tell if they’re wasting your money—if that’s the case, rest assured your money is being wasted)
  
• Your company thinks a brand is something you do to cattle
  
• Your agency thinks it’s all about “the big idea”
  
• You don’t know where to turn to get things done
  
• You are overwhelmed trying to manage a bunch of vendors
  
• Your calls to your agency are only returned by interns 
  
• Your agency is full of cool kids, not smart kids
  
• You need an infusion of creativity but not at the expense of getting the
  job done
  
• You don’t know who your best customers are
  
• Your agency thinks a brand is a logo
  
• You can’t explain what your company does
  
• Your agency spends more time defending their ideas than understanding your business
  
• You’re tired of too much saddling up and not enough riding
  
• You inherited an existing agency relationship and you want to break up
  
• You have new management or leadership
  
• You need to launch a product
  
• You got some funding and need to deliver
  
• You don’t know what a Wiki or a Squidoo lens is but your boss thinks you should have one
  
• You have a new strategic direction
  
• You need a new strategic direction
  
• You acquired or merged with another company
  
• Your boss is an engineer or a frustrated advertising executive (or both)
  
• You got spun off
  
• You have new marketing leadership
  
• You’re heard the following phrases one too many times:
           Think outside the box
           Leverage your synergy
           World class company